Dan Wildhirt Editorial | Marketing Communications | Graphic Design


EK Chain Packaging

Retail package design for EK Motorcycle Chain. The challenge was to develop a compelling, retail-friendly package that both stands out on the shelf and sets EK apart in a crowded market  of much-larger competitors. By altering the color of the type and the triangular area at the far right, we could visually differentiate the individual EK product lines.

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